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SEO for solar installers across South Africa

SEO for solar installers: answer the questions people ask before they buy

Nobody buys a solar system from a single search. They compare systems, prices and installers for weeks. The installer whose pages answer those questions earns the call.

Plans from
R4,500 a month
First movement
usually 3 to 6 months
Contract
month to month
Pages
written for you

Searches

What your customers search

SearchWhat it meansThe page we'd build
solar installers PretoriaReady to compare installersAn area page with real installs nearby
solar panel installation costPlanning a budgetA cost guide with honest ranges and what changes them
inverter and battery backupWants backup powerA backup power page explaining options plainly
solar for homeEarly researchA guide: how home systems work, what size you need
Sunsynk inverter installerChosen a brandA page for each brand you install

Pages

Pages that bring calls

  • Home systems
  • Backup power
  • Commercial solar, if you do it
  • A cost guide
  • A page for each brand you install
  • Installs by area, with photos
  • Finance options, if you offer them

Google profile

Your Google profile

Choose "Solar energy contractor" as your main category. Post photos of finished installs: panels on roofs and neat inverter and battery setups.

Google Business Profile setup and care

Ask AI

When your customers ask AI

People now also ask ChatGPT and Google's AI questions like "Which solar installers in Johannesburg do battery backup for a house?". The same work that gets you onto Google's map is what those tools read before they name a business: a clear site, the same details everywhere and real reviews.

How AI search works for your business

Trust

Trust that matters in your trade

Show your PV GreenCard if you have it, say that you issue a certificate of compliance on completion, and name your brand accreditations.

What's included

What's included in every plan

Every plan covers the five things that decide whether Google shows your business to people nearby.

  • Technical fixes.Speed, mobile, broken pages and anything stopping Google from reading your site, sorted in the first month.
  • Service and area pages.A page for each main service and each area you cover, written in the words people actually type.
  • Google Business Profile.Categories, services, photos and weekly posts, so you show on the map for "near me" searches.
  • Listings and links.Your name, address and number made the same on the South African directories Google trusts, plus links from relevant local sites.
  • AI search.Clear, consistent details so ChatGPT, Gemini and Google's AI answers can name you.

Having a new website built? SEO goes in from the start, not added afterwards.

The first six months

What the first six months look like

WhenThe workWhat you'll notice
Month 1Audit, technical fixes, listings, Google profile tidy upA faster site and correct details everywhere
Months 2 and 3Main service pages rewritten, first new area pages liveYour site showing for more searches, lower down at first
Months 4 to 6More pages, links and content, steady improvementsMovement onto page one for some searches, more calls from Google

The steps show work piling up, not a promised ranking. Every month's report lists exactly what was done, so you never pay for work you can't see.

Prices

Prices

Local Basic

One town or area and up to five main services

R4,500 a month
  • Technical fixes: speed, mobile, broken pages, indexing
  • Your pages rewritten around what people search
  • 2 new service or area pages every month
  • Rankings tracked and a written report every month

Ecommerce SEO

Online stores on Shopify or WooCommerce

from  R12,840 a month
  • Category and product pages that can rank
  • Technical clean up and product data Google can show
  • Buying guides that bring in searchers

Once off jobs: SEO Audit R3,500 · Citation Build R2,500 · AI Visibility Audit R2,500 · Brand Authority Setup R4,500

SEO for a few hundred rand a month usually means a report and nothing written. Ask what's included before you compare prices.

Proof

What you get from a free SEO check

A short video of your website and your Google profile, recorded on screen, with the three fixes that matter most and the searches you're missing in your area. It arrives within 2 working days, and there's nothing to sign.

Where to start

Where to start

Local Advanced, because solar buyers need guides and comparisons as well as area pages.

Questions

SEO for solar installers: questions

Should I publish prices?

Ranges, yes. Cost is the first thing people search, and the installer who answers it earns their trust.

Do brand pages help?

Yes. Many buyers have already chosen an inverter brand and search for an installer of it.

Can I compete with big national installers?

In your area, yes. Local pages, local photos and local reviews beat a national site that mentions your town once.

How much does SEO cost?

Local plans are R4,500 to R8,500 a month, ecommerce stores from R12,840. Month to month either way, and the price depends on how many areas and services you want to rank for.

How long until I rank?

Three to six months for most local businesses, longer where competitors have been at it for years. You'll see the work much sooner: pages fixed, new pages live, listings corrected.

Can you guarantee first position?

No, and be careful of anyone who does. We promise the work and show it to you every month.

What happens if I stop?

You keep everything: the pages, the profile and the listings. It's month to month with 30 days' notice.

Find out what's holding your site back

Free audit video within 2 working days. Most people WhatsApp us; the form is here if you'd rather write it down.

We reply on weekdays, usually within a few hours.