SEO for aircon and HVAC companies across South Africa
People search for an aircon install when the heat arrives and for a service before it does. Your pages should be ready for both.
Searches
| Search | What it means | The page we'd build |
|---|---|---|
| aircon installation Durbanville | Planned job in one suburb | An installation page per main suburb, with a quote form |
| aircon service near me | Ready to book | A strong Google profile with real photos and reviews |
| aircon not cooling | A problem to fix | A repairs page that explains common causes and books a callout |
| Samsung aircon installer | Already chose a brand | A page for each brand you install |
| inverter aircon price | Comparing | A price guide covering units and installation |
Pages
Google profile
Choose "Air conditioning contractor" as your main category. Photos of neat installs win here: the indoor unit, the outdoor unit and tidy piping. Add your service areas and keep posting through the year, not only in summer.
Ask AI
People now also ask ChatGPT and Google's AI questions like "Which aircon companies in Cape Town service Daikin units?". The same work that gets you onto Google's map is what those tools read before they name a business: a clear site, the same details everywhere and real reviews.
Trust
Working with refrigerant gas needs SAQCC Gas registration, so show it. Add any manufacturer accreditations and say how long your installation guarantee lasts.
Timing
Installs rise with the first hot weeks, so installation pages need to be live and settled before spring. In humid areas like Durban, aircon work runs most of the year. Service pages carry the quieter months.
What's included
Every plan covers the five things that decide whether Google shows your business to people nearby.
Having a new website built? SEO goes in from the start, not added afterwards.
The first six months
| When | The work | What you'll notice |
|---|---|---|
| Month 1 | Audit, technical fixes, listings, Google profile tidy up | A faster site and correct details everywhere |
| Months 2 and 3 | Main service pages rewritten, first new area pages live | Your site showing for more searches, lower down at first |
| Months 4 to 6 | More pages, links and content, steady improvements | Movement onto page one for some searches, more calls from Google |
The steps show work piling up, not a promised ranking. Every month's report lists exactly what was done, so you never pay for work you can't see.
Prices
One town or area and up to five main services
Several areas, competitive trades, or owning your category
Online stores on Shopify or WooCommerce
Once off jobs: SEO Audit R3,500 · Citation Build R2,500 · AI Visibility Audit R2,500 · Brand Authority Setup R4,500
SEO for a few hundred rand a month usually means a report and nothing written. Ask what's included before you compare prices.
Proof
A short video of your website and your Google profile, recorded on screen, with the three fixes that matter most and the searches you're missing in your area. It arrives within 2 working days, and there's nothing to sign.
Where to start
Local Basic for one area. Local Advanced if you install across a city or cover commercial work.
Questions
For the brands you install often, yes. People search the brand they already chose.
It helps. Service, cleaning and commercial maintenance pages bring work when installs slow down.
If you do commercial work, yes. Office managers search differently from homeowners.
Local plans are R4,500 to R8,500 a month, ecommerce stores from R12,840. Month to month either way, and the price depends on how many areas and services you want to rank for.
Three to six months for most local businesses, longer where competitors have been at it for years. You'll see the work much sooner: pages fixed, new pages live, listings corrected.
No, and be careful of anyone who does. We promise the work and show it to you every month.
You keep everything: the pages, the profile and the listings. It's month to month with 30 days' notice.
Free audit video within 2 working days. Most people WhatsApp us; the form is here if you'd rather write it down.